The costume is Russian stylization. Ways to combine ethnic wear with modern fashion

However, leading couturiers use elements national clothes and, even more so, the decorative techniques characteristic of Russian-style clothing in their collections. And this invariably becomes a sensation in world fashion.

Such masters as Jean-Paul Gaultier and Vyacheslav Zaitsev tried to work in a truly Russian style. The too original and often ethnic style did not succumb to the influence of the fashion masters. But the most striking details were used in the best collections.

Russian style in modern clothing in these photos of collections of world fashion houses speaks for itself:

Clothes in Russian folk style from Nadezhda Lamanova

Such clothes have their own value. Outfits and silhouettes characteristic of truly Russian style became the idea for creating original outfits.

Clothing in the Russian folk style was first introduced into fashion by Nadezhda Lamanova. She sewed dresses for the last Russian empress and her daughters - this is a true symbol of modern Russian style. No lubok or kokoshniks, only a modern interpretation of silhouettes and luxurious finishing self made. Nadezhda Lamanova managed to preserve not only her Moscow Fashion House until the mid-50s of the last century, but also her style.

They dressed her and considered it an honor for the stars of that era - actresses and simply the most beautiful women Moscow, who could afford such luxury. Nadezhda Lamanova literally revived unique embroidery beads, strict and feminine silhouettes of dresses in the national style, skillfully multiplying them with European trends. A famous place for any fashionista, “Kuznetsky Most” and modern clothes in the Russian style are her merit.

They tried to revive the same trend, but with less success, in Europe, thanks to the outspoken Russians - fur, brocade, etc. - modern designers still use these techniques today. One of the main silhouette solutions still remains the sundress, short fur coat and poneva - wide and long with a fold. Analogues of such a skirt are found only in historical European costumes.

If you think that the manner of tying a scarf - preferably like a badana or across the neck, as Hollywood stars do - covering their hair - is a modern trend, then you are mistaken. These are typical techniques typical of Russian women.

Women's clothing in Russian style quite often becomes a source of inspiration for the world's best and top designers. But they use too obvious styles and techniques - like exotic ones: fur hats and brocade coats with a “lining” of precious fur.

Look how the Russian style of clothing looks on the catwalks in these photos:

Outer winter clothing in Russian style from Yves Saint Laurent

The Russian folk style in modern fashion was first appreciated by the master of luxury style, Yves Saint Laurent. He most likely liked the idea, which turned out to be relevant in the 70s of the last century. It was he who first brought outerwear in the Russian style to the Parisian catwalks, namely.

Their prototype was the traditional sheepskin sheepskin coats worn in Russia. Of course, Yves Saint Laurent gave them a Parisian gloss, making them thinner, more graceful and elegant.

But it was he who brought into fashion this universal clothing, not as expensive as, and not as simple as. With him light hand they are still in fashion and are not going to leave trends.

But not a single modern clothing in the Russian folk style can compare in popularity with headdresses in the national style. The word “earflaps”, difficult to translate into any European language, has long become international. They are worn not only by tourists who are lucky enough to visit Russia, but also by everyone who likes informal ones and lives in a cold climate. It is characteristic that earflaps were originally an exclusively men’s headdress, but now the most notorious fashionistas flaunt them.

Winter clothing in the Russian style presented another impeccable trend - sable, silver fox or arctic fox. Oddly enough, this is also men's style, which fashionistas readily use.

IN outerwear There is one more, literally exclusive element - Pavlov Posad shawls. The Moscow region manufactory, which dates back at least two hundred years, has created a unique style that cannot be repeated - complex floral patterns, printed designs on woolen or cotton fabric voluminous scarves are a Russian brand. It is highly valued by true fashionistas all over the world.

Fashionable clothes in Russian style for children and adults

This direction does not fit into the concepts of “ethnics” or “folklore”. Of course, you shouldn’t put together a total image in this style - just one, but bright detail is enough - a Pavlovo Posad scarf, worn as a sheepskin coat in the style that your great-grandmothers preferred, or embroidered felt boots (weather permitting). fashion clothes in the Russian style is a stylish mix with things in an everyday manner; by the way, it goes well even with.

Russian style of clothing in 2019 is gaining new momentum. Young Russian designers have taken up the cause and are actively promoting the ideas of almost ideally feminine silhouettes and images. Against the backdrop of the general dominance of everyday and overly popular styles, frankly bright and stylish outfits look especially advantageous.

It has always been considered a typical detail of such an outfit. Expensive, elegant and bright - this is the tradition. Red boots of any style are especially valuable in such an outfit - without them, a harmoniously constructed image will remain unfinished.

It is noteworthy that the color black was very rarely used in national costumes; in Rus' (unlike, for example, Italy) it is the color of mourning. Burgundy, blue, beige, bright red, always paired with stark white - the true range of such outfits.

Traditionally, elements and symbolic signs of various provinces are used in decoration. Today they have already lost their original meaning as amulets and identification marks. But they still look very nice. The motives for decoration - hand embroidery, first of all, were flowers: from simple field flowers to garden roses.

Not only clothes for adults, but also children's clothing in the Russian style deserve special attention. These are, first of all, stylish sundresses - the clothes are not only beautiful, but also as comfortable as possible. It's enough to change tops and T-shirts to look new every day. For many very young fashionistas, the question “what to wear?” important even at the age of 3-4 years.

Modern models have adopted great styles, but not the style - no folk design elements or decoration - it's just not fashionable. But teaching a girl to wear a headscarf or headscarf beautifully is a must. This is a great headwear for summer - when you need to cover your head, even tying it like a bandana. By the way, this style of wearing was generally accepted in Russia.

Clothes for children in the Russian style are made of sheepskin or sheepskin coats and embroidered or painted - weather permitting. Ideally warm and comfortable – including dressing yourself. In addition, such sets always look advantageous and impressive.

Discover amazing world Russian style in women's clothing. World podium in different countries and continents, he appreciated the originality and relevance of outfits in the Russian style.

The Russian ethnic trend in modern fashion is becoming extremely popular, although it is considered a little original and differs from other styles in its naturalness, colorfulness and expressiveness.

Folk motifs are present in almost all collections of modern fashion designers; they create an image of simplicity, originality and even shyness.

The increased popularity of the Russian style of clothing prompted us to create a separate publication on this topic. We invite you to familiarize yourself with the basic concepts of Russian style in women's wardrobe and get acquainted with its key features.

Examples of Russian clothing style in advertising photo shoots

This fashion has long been loved by many beauties.

Basic concepts in Russian style

Distinctive original symbols that distinguish the Russian style of clothing are: Khokhloma patterns, posad shawls, nesting dolls.
From the beginning to the present day, this outfit is an unusual combination. modern motifs with national Russian elements, embodied in comfortable and convenient everyday items for every day.

Where and when did the Russian style originate?

Since 1910, the Russian style began to conquer the world in small steps. French Couturier Paul Poiret came to Russia and was amazed by the local culture, returning to his homeland, in 1911 he created the world's first European fashion clothes with Slavic style. These were dresses embroidered with gold thread, coats with voluminous floral patterns, reminiscent of the patterns of Pavloposad scarves, hats made of expensive Siberian furs, which were especially liked by the Parisian public and became Russian style classics.


Russian style clothing and ornaments on Pavloposad women's scarves

Until now, Western couturiers associate Russian chic with exoticism, aristocratic sophistication, and luxury.
From 1920 to 1930 Russian style clothing took a leading position in the fashion world with the help of the first wave of emigration. Designers Jeanne Lanvin and Paul Poiret, fashion houses Paul Caret, Worth and others created for their clients wedding and evening headdresses made to look like a kokoshnik, straight-cut blouses and dresses with a wrap and clasp, embroidered with symbolic patterns or painted like a splint, voluminous long coats with stand-up collars like those of the boyars.
Coco Chanel came up with shirt-dresses with an embroidered belt and collar, bags with a corresponding theme worn over the shoulder, suits and coats embroidered with beads and decorated with fur.


Details of Russian style in individual items

Yves Saint Laurent released a collection in 1976 called “Russian Ballets”, it aroused great interest in the West in the mysterious Russian traditions. Boyars were presented on the podium bouffant skirts high-waisted coat in Russian style, printed, knitted White dress, made to look like a nesting doll, painted scarves, sheepskin vests. French Couturier on long years consolidated the Russian style in the fashion of world capitals.

History of the name of the Russian style

The origins of the name of the Russian style are still the French fashion innovator Paul Poiret, who consolidated the national decoration of Russia with his collection.

In Europe, the word “Russian” represents: 1) shawls with a woven printed pattern made of wool, cotton, and silk have been worn in Russia since the end of the 17th century. They complemented and even replaced the headdress of women of all classes, and were also part of the outfit as decoration.


Examples of women's scarves in the Russian style

2)COAT, which our queens and princesses of the 19th century wore. These are long, fitted, generously decorated with fur and expensive embroidery with high collars. Noble ladies at that time were distinguished by gold embroidery and beaded decoration on the top layer; the fabric was made of felt, plush, velvet, brocade, always with a silk lining.
3) A hat with earflaps, which became the Russian national headdress in the 19th century. The hat is made of suede or fur with flaps sewn to the sides and back.


During the Great Patriotic War, women in the service tried on men's uniforms, and from that time on, the earflap hat finally established itself as a ladies' wardrobe.

Clothes in Russian style and its main features

There are very few original Russian distinctive clothes in the wardrobe: a long sundress, a shirt, a winter caftan and a scarf. But any clothes that exist now can be decorated in a Russian theme. For example, using hand-knitted thin lace, Russian-style designs on fabric, hemstitch embroidery.

Accessories of the Russian style and its characteristics

The decoration of the Russian style is:

  • - colorful ribbons;
  • - flower wreaths;
  • -bracelets made of wood and leather;
  • -beads.

You can also complement the look with stylized earrings, a kokoshnik embroidered with stones and beads. You can use colorful shawls, scarves, capes as an outfit.


Variants of Russian kokoshniks

The relevance of the Russian style

Properly selected clothes in Russian folk style will make you stand out in a gray, faceless crowd of identical outfits and will allow you to look original, beautiful and extraordinary.
A girl in such clothes will certainly attract the attention of others, arousing considerable interest.

Who is the Russian style suitable for and why?

Russian style in modern clothing undoubtedly suits women of Slavic appearance, emphasizing their ethnic origin.


Casual wear in Russian style on the streets of Russian cities

This style suits any age, any body type. After all, in long sundress With vertical uneven lines or a wide caftan, you can hide your delicious curves in the best possible way.

Who doesn't suit Russian style and why?

It is not advisable for people with African skin type to resort to the Russian style of clothing, since the image is created on the basis of contradictions in style and appearance.
Blonde women with curvaceous figures are not recommended to use clothes painted with Gzhel in their image; it will emphasize even greater fullness, making the figure wider, and blonde hair will make you faceless against its background.

Russian style 2017. New trends

Unusual and sophisticated Evening Dress, created in Russian style in the spring-summer of 2016 will be fashionable in any variation of decor. For example, golden embroidery, flared hem, voluminous flowers and so on. The dress should be long, without a pronounced waist.

It is worth noting that clothes with Russian patterns are, as a rule, red and white and floral print.

In the new year, the fashion for red and white colors is extremely popular among designers in Western Europe. It is enough to quickly look through several dozen collections from the spring-summer season to be convinced that red and white have become the unspoken favorites of the new season. This is precisely what is associated with the revival of the relevance of this style in the modern women's wardrobe.


Fashion for Russian style in designer collections of recent seasons

Prints are used: flowers or folk patterns that emphasize the figure and good taste. Focus on the stars dressed in Russian themes.

Stars in Russian style

Many celebrities use the Russian style in their image: Ksenia Sobchak, Alena Vodonaeva, Miroslava Duma, Natalia Vodianova, Ulyana Sergeenko and many others.

Fashion collections in Russian style

In 2016, fashion designers prepared a collection of clothes in the Russian style: Yulia Yanina with the fall-winter collection 2015-2016, Vyacheslav Zaitsev with the new fashion collection ethnic style.
Russian style in clothing has always been and remains a fashionable trend. And if you are not a true follower of folk motifs, at least one detail of your wardrobe should be made or decorated in the Russian style, this will attract the attention of not only men, but will also make many women jealous.

Fashionable ethno style

Surely the brightest, most memorable, most colorful is. And not only because its range of outfits is much greater than in any other, but also due to the fact that ethno style is a style of good mood.

Briefly about historical facts

Ethnic style involves the use of various elements and items of clothing of national costumes. They pay attention to everything: not only individual items and their elements, but also materials, cut, accompanying shoes and accessories.


Indian classic women's outfit

Classic folk clothing from various countries (India, Russia, Egypt, Greece, etc.) is increasingly used to create modern collections and fashionable looks.


Fashionable clothes in ethnic style

The basic rules that designers adhere to when creating clothes are to provide maximum comfort and naturalness.

For the first time, ethnic style of clothing began to be promoted among hippies.


The hippie style of clothing is not just an image, it is a whole philosophy of life

It was quite normal to come across Indian saris somewhere in the wilderness of Canada or painted fabrics and floral scarves in a modern city in the USA.

In the same way, various Greek, Russian and African motifs fell in love.


Greek ethno style

Ethnic style of clothing first appeared on the catwalk in the 10s of the 20th century. It was then that the famous designer P. Poiret showed the whole world an extraordinary collection of clothes in the East Asian style. As some say, his ethnic style was inspired by none other than the ballet “Scheherazade.”

Later, a collection with Slavic roots was also created, which was called “Kazan”. A little later, in her 20s and 30s, the unforgettable Coco Chanel also fell in love with the ethnic style and continued the work of Poiret: she created new Slavic collections.


Sketches of clothes in Russian style from Chanel

The motifs of hot Africa in the collections of fashion designers Philip Miller and Yves Saint Laurent amazed many.


Ethnic style from Yves Saint Laurent

The ethnic style of these masterpieces was reflected in the use of fringes, plant and animal designs, various turbans, headbands and prints in the form of mythological birds. Ethnic clothing is increasingly appearing in the shows of fashion houses. The last of them were Balmain, Kenzo and Christian Dior.



Egypt

The clothes of many designers here and there hide echoes of the mysterious Ancient Egypt. First of all, this is expressed in a certain color scheme: white, blue, gold, turquoise and yellow colors.


Egyptian ethno style involves the use of natural colors

As prints, they most often prefer to use various ancient hieroglyphs, geometric figures or images of the elements, pharaohs, symbols of Egypt (scarab beetles, lotus flowers, various deities and birds).


Ethnic style of Egypt - diversity geometric shapes
American singer Rihanna in ethnic Egyptian dress

Egyptian ethno style practically does not limit the choice of fabrics. Here you can safely choose linen, silk, fur and wool, leather and suede. And among the decorative elements, metal plates, embroidery and fringe are preferred.

A variety of women's tunics, floor-length dresses over one shoulder, richly decorated fabrics - this is exactly how fashion dictated that women dress in those days.


Egyptian clothing style has remained unchanged for thousands of years.

Men also chose loose tunics and wide shirts, which were usually decorated under the chest or at hip level.


Greece

Greek ethnic style is a bit similar to Egyptian. This fashion also includes loose-fitting items for both men (tunics, shirts, pants) and women (floor-length dresses or middle length). However, Greek fashion, in comparison with Egyptian, became more elegant. Freedom and comfort remained, but at the same time some zest began to be added.


Greek classical fashion
Modern Greek style for men

While Egyptian fashion focused on geometric shapes in tailoring, Greek fashion features V-shaped necklines and more feminine dress silhouettes. Of the main fabrics, they preferred light, translucent ones: chiffon, silk, and some types of fine knitwear. Dresses made from such “flying” fabrics flowed beautifully over the figure and emphasized women’s silhouettes. From the color scheme we tried to choose pastel tones, white, gold, blue, and from the prints – drawings of plants and trees.

Russia

Russian traditional clothing holds a special place in the hearts of designers especially for its abundant use of embroidered elements, buttons and colorful motifs.


There is a complete variety in the choice of fabrics: silk, linen, cotton, satin and velvet, cloth and even lace, which were additionally decorated with embroidery, beads, numerous stones, fur inserts and fringe.


Russian style of clothing represents wealth and beauty

Russian fashion is replete with colors: bright red, green, blue, brown, terracotta, black and gold - all these colors were actively used in clothing.


The gold color in clothing has always enjoyed great recognition among women.

The golden color in clothing has always enjoyed great recognition among women, and it is not inferior in popularity even now.Prints are dominated by geometric patterns, images of plants, flowers, birds and animals.


True Slavic fashion – chaste beauty and folk traditions

It is this fashion that is known for its bell skirts, felt boots, colorful scarves, A-line sundresses, fur coats, men's shirts made of linen and cotton with ties on the chest, jackets and a variety of both short and long vests with luxurious fur elements and trim.


The harsh Russian winter makes fur the king of fashion collections

And all this was actively decorated with embroidered threads and gold elements, decorated precious stones, beads and expensive fabrics (brocade, satin and velvet).


Russian jewelry can make a real queen out of any girl

India

An incredibly colorful and vibrant country. It contains not only a variety of clothes of women and men, but also their most famous spices. in its bright colors it competes with the Russian one.


Indian ethnic wear is full of all the colors of the rainbow: pink, purple, red, gold, white, turquoise and orange.


Indian fashion has collected the richest colors

But, unlike many countries, each color in this country has its own meaning. The most popular pattern is paisley (“Indian paisley”), as well as a variety of geometric patterns, flowers and images of sacred animals. Since India is a fairly warm country, the most popular fabrics are linen, chiffon and silk.


Indian fashion is all about flowing fabrics, rich decorations and jewels

main feature– this is multi-layering. Like Egyptian fashion, Indian fashion also includes women's outfits over one shoulder. In this case, the piece of fabric that is worn on the shoulder is decorated the most. Often, all outfits for both women and men are elongated.


Indian classic outfit for women

Representatives of the stronger sex wear long jackets with buttons and long shirts.


Classic men's fashion in India

Indian fashion is a veritable rainbow of colours. At the same time, ethnic clothing does not make a clown out of a person, but gives grace and a certain mystery.


Africa

Roasts are known for their sand, coffee-milk, terracotta and white tones. To add some color accents, red, white and blue were sometimes added.


Africa is the scorching sun and bright outfits

African folk clothing is simply a treasure trove of numerous prints. It is almost impossible to find plain clothes in it: on each of them you will see a variety of designs and patterns - claws of animals, trees and stones, feathers and claws of birds.


African style is the most recognizable ethno-style in clothing and accessories

Women's ethnic or folk clothes are quite diverse: sundresses, shorts and skirts of various lengths, tunics, short tops, blouses and cardigans.


The African ethno-style of clothing and accessories attracts many women with its exoticism and originality, as well as a variety of variations.

Men's fashion in Africa involves wearing loose-fitting trousers and shorts, shirts with loose sleeves and jackets with various elements of drapery and decor: fringe, stones, cord weaving, wooden and metal objects.


African fashion for men

African ethnic style has its own charm. Lightweight fabrics, intricate patterns and accessories, which are made mainly from natural materials(amulets made of stones and fangs, various weaves of leather cords, wooden beads) have a certain magic and attractive primitiveness.


African style is the most exotic of all existing clothing styles.

Every fashionista has some things that bear the imprint of a particular culture in one way or another in her closet. There are a few simple recommendations that will allow you to combine modern trends with folklore accents:

  • ethno style involves the use of those colors that are characteristic of a particular country or direction, for example: either geometric patterns of Egypt, or bright floral Slavic prints;
  • try not to combine some futuristic things with ethnic ones: pay attention to light fabrics and free, flowing lines;
  • sometimes just one item is enough to embody an ethnic trend: a light sari or a floor-length sand sundress with bright beads will create a unique image and charm;
  • accessories and shoes require special attention: woven leather and wooden sandals, open sandals and moccasins are popular, and among accessories - various decorations, which were inherent in a particular era.

The main feature of clothing in ethnic style is the use of natural fabrics, bright colors and contrasting combinations

Ethno does not lose its popularity. Famous world designers never cease to delight with new collections. Their clothing is inspired by Egyptian, Russian, Indian, Japanese, African and other cultures. Every year, at regular shows of world designers (John Galliano, Roberto Cavalli, etc.), new breathtaking ethnic clothing appears on the catwalks, which combines modern requirements and ancient traditions of a particular country.

It is very popular in clothing now. This does not mean that everyone around is starting to wear floor-length sundresses, kokoshniks and bast shoes. It’s just that some individual components of the outfit are reminiscent of the past. A lady dressed in Russian style does not look like a girl from a fairy tale. She, on the contrary, emphasizes her deep knowledge of fashion. The most famous designers create collections with elements of Khokhloma and Gzhel elements.

Colors

In clothing it is expressed in several colors, these are red, white, cream, less often blue and brown. They are combined with embroidery, ornaments, and prints that imitate folk crafts. Shades of black were considered mourning in Rus', so they were almost never used. Although now they can be used in combination with a bright accent.

Outerwear

What kind of outerwear can there be? Russian style can be found even in this part of the wardrobe. This thing is made in the form of a cut. It is usually plain with a bright element such as an ornament or embroidery. Outerwear can have fur on the collar or sleeves.

At the same time, you cannot wear currently fashionable hats with pom-poms and the like on your head. The best option- lace or Pavlovo Posad scarf. Looks good on older ladies fur hats. The length of the coat depends on the height of the girl. The lower it is, the shorter you need to choose a model.

If you don’t like coats, but want a Russian style of clothing, then you can buy a down jacket with a matching print. You should choose a national “ushanka” to go with it. Dilute your fur coat with a Pavlovo Posad scarf. Fur vests are also worn. Previously, they were worn over a dress, but this will not work for cold weather. After all, the Russian winter is harsh. Yves Saint Laurent also brought sheepskin coats into fashion. This is an excellent alternative for those who want to be warm, but do not have the money for a fur coat, and find a coat boring.

Shoes

In ancient times, noblemen in Rus' preferred elegant, elegant shoes. Clothes in the Russian style must be complemented with red ankle boots. In winter you can wear felt boots. They were not used for several years; they were considered rustically old-fashioned. But in Lately designers began to create truly amazing things. Thus, ordinary gray felt boots are decorated with embroidery in the national style and have a matryoshka doll print. Some models even have heels. Therefore, if you are serious about filling your wardrobe in the Russian style, buy fashionable felt boots. Red rubber or leather boots will look good for spring.

Accessories

Accessories include large fur mittens, hats, muffs, and Pavlovo Posad scarves. Women's clothing in the Russian style, when creating a certain image, takes into account these, at first glance, insignificant details. First of all, you should take care of your hair. Braid your hair in any way you like. Good for those who have long hair, the rest can buy a false braid. Weave a red ribbon into your hair and put on a headband. Plain beads, bracelets and earrings will help complement the look.

It is allowed to use glasses, although they have not been worn before. The bag should look harmonious with the whole look. So, only a plain handbag will go with a bright dress. This is the most profitable option, because it can be combined with other clothes later. But a white clutch with Khokhloma is much more difficult to apply. It will only fit with a white embroidered shirt and dress in this style.

Style

A truly modern one should be knee-length. A little higher is allowed, but just a little. If the décolleté area is open, then the arms must be covered. Sleeves may be missing. In this case, the straps should be wide or made in the form of “lanterns”. It's good if long sleeves only cover the arms at the cuffs. Girls prefer traditional clothes that look like they were taken from their grandmother’s chest. The Russian style of clothing looks harmonious and interesting on them. The photo below is proof of this. But not everyone risks dressing like this. Many simply dilute the image with some element, without even paying attention to makeup and hairstyle.

The fabric itself can be anything: from satin to cotton. But to replicate the Russian image in the finest detail, purchase items made from natural materials.

Makeup

Any image will look complete only in combination with makeup. Clothes in Russian style are no exception. You need to highlight your lips with red, tint your eyelashes just a little. It’s ideal when a girl highlights her eyebrows and generously blushes her cheeks. But remember: natural beauty is welcome. Therefore, it is irrelevant to achieve the look of a matryoshka doll. Cosmetics should be in moderation.

Who will it suit? Where to wear it?

Russian style of clothing will suit almost every girl. It will just look better on some. Naturally, this applies to Slavic appearance. Tall height is encouraged big eyes, plump lips, long Brown hair. Complementing such a look with a modest character and hard work, we get a real “Russian beauty”. Even the lady's weight is not important. Curvaceous forms are characteristic of wealthy noblewomen, while peasant women were slender.

You can dress in this style anywhere. It all depends only on the style and color. Thus, a long plain dress, decorated with some element of the ancient Russian province, is preferable only for the evening. A bright floral sundress will look good during the day. A tracksuit with flowers is perfect for the gym or street jogging. Russian style of clothing is in any case an excellent solution for a photo shoot. Choose a variety of seasons:

  • For winter, tie a scarf on your head, put on felt boots, a sheepskin coat, a fur coat or a coat. Braid your hair and apply makeup accordingly. The best place there will be a village or forest for a photo shoot.
  • In summer, go to the same village or field where there are more ears of grain. Wear a sundress and red beads. Feet must be bare. Be sure to braid your hair and put a wreath on your head.

At both times of the year you can sit at a table on the veranda next to the samovar and bagels. It would be nice to try on a kokoshnik, but due to the fact that it is richly decorated with beads, such an element is usually very expensive. Moreover, it cannot be used anywhere except for a photo shoot. You should choose modest poses to create the impression of a girl from the past.

Bow option

Russian style of clothing can be expressed in different variations and used at any time of the year. The most popular models are those created in a certain color scheme with the addition of one bright element. For example:

  • A red dress emphasizing the waist with a Khokhloma belt.
  • Sweatpants with Khokhloma stripes on the seams.
  • White dress trimmed at the edges with a border in the Gzhel style.
  • Dress with embroidery of national ornaments.
  • Straight-cut sundress with wide straps.
  • Often fashionistas opt for a bright skirt with a matching print and a plain top.
  • White loose shirt with a folk pattern plus a full skirt.
  • Dress, blouse with lace on the collar.

These are a few examples of clothes that are most often found in stores.

If you have a dress in white or red, then you can easily add a twist to it with a Russian accent. Cross stitch will help with this. Using the appropriate ornament, create some flowers of different shades or make a frame around the edges. So, a boring, monochromatic thing will become much more interesting.

Russian style of clothing gives a girl femininity and sophistication. You can only have a Pavlovo Posad scarf, an element of Khokhloma or red boots, but the image will already give off notes of a beauty from the people. Such clothes will be appropriate for any event. It’s not for nothing that the world’s catwalks often present clothes of this style. Although sometimes the images are too extravagant and retain only some elements of the Russian folk style.

Discover the wonderful world of Russian style in women's clothing. The world catwalk in different countries and continents appreciated the originality and relevance of outfits in the Russian style.

Ksenia Sobchak in a Pavlovo Posad scarf

Alena Vodonaeva

Miroslava Duma

She also won the hearts of her contemporaries: sheepskin coats, trousers, and hats with earflaps. Although they came to Russia in the fifth century from the Baltic states, they were accepted here only in the nineteenth century and since then have been considered native Russians. In a sewing workshop in St. Petersburg, the hat was improved and ribbons were added to it. Since the Great Patriotic War Ushanka hats have also found their way into women’s wardrobes.

Because of its practicality and ability to transform, hats with earflaps are still in fashion today. And thanks to the imagination of our designers, they come into the wardrobe of fashionistas all over the world in new and new variations. They are wonderfully accompanied by improved models of boots, cases for mobile phones, wallets, handbags, belts, mittens and many other accessories of the same Russian folk style.

Interpretation of a hat with earflaps in the collection of Jean-Paul Gaultier

It did not go unused, of course, and thanks to which children all over the world began to resemble the kids from bast pictures. If such clothes are made according to folk canons and only from natural materials, then they become very high quality, beautiful and comfortable. All mothers who have given preference to the Russian style in children's clothing will confirm that modern folk clothes for children are very comfortable, beautiful and healthy. Loose-fitting shirts, blouses, sundresses and skirts, decorated with cute embroidery and lace, give children a touching doll-like look.

Clothes in Russian folk style

Ethnic motifs in the outfits of contemporaries are increasingly popularized. Elements can already be guessed in collections based on the fashion of other countries. But many characteristic details have also been introduced into our culture, for example, from Indian (paisley or “paisley”), Scottish (original checkered), gypsy attire (colorful fluffy skirts) and so on. Of course, both Russian and any other clothes are slightly “modernized”, but the main idea remains: these are loose, comfortable, practical outfits. In national style best houses Fashion today offer their own outfit options.

Ulyana Sergeenko is a famous Russian-style clothing designer

Outfits from the collection of Ulyana Sergeenko

For example, dresses of wide models, with elastic bands, embroidery and pleats at the neck. The sleeves are raglan, short, with gathered elastic at the cuffs. The edge of their hem is slightly rounded. IN folk traditions– natural material (most often linen, cotton and even hemp). Long checkered shirts, slightly elongated, with a comfortable hood. A short clasp is placed at the front in the middle or on the side (variant of a shirt). The sleeves are rolled up and secured with a strap. There is an elastic band on the hips. Beautiful and comfortable!

Russian motifs in the Gaultier collection



Especially often used in women's wardrobes, children's dresses with frills and edging made of snow-white lace with fine embroidery are also decorated. There is a loose elastic band at the top of the dress, the straps are detachable; padded with a fine cotton lining. Flannel shirts, Russian-style sundresses, linen tunics, blouses, ribbons, hair bands, trouser belts, woven dresses with straps, knitted children's and women's capri pants and many other clothes in the Russian folk style are also decorated with ornaments. And if once upon a time for poor peasants embroidery or lace was the only way to add a festive touch to their usual outfit, today analogues of those decorations are equated to high art.


As a result, the conclusion suggests itself that modern fashionable man must be able to masterfully combine denim clothes and Russian ethnic motifs in the wardrobe. Even a business dress decorated in Russian folk style will look luxurious at the most formal receptions. Therefore, allow yourself to show your essence as a Russian person not only in actions, words and thoughts, but also in clothes.

Russian folk clothing photo

Natalya Vodyanova

Ulyana Sergeenko in a coat from John Galliano

Miroslava Duma

It is no secret that recently models have appeared on the catwalks of European and American fashion weeks, whom couturiers have dressed in Russian shirts, furs, and zhupans. Why did the Russian style become fashionable?

The answer is obvious: we live in a globalized world, and although the field of fashion design is dominated by the motifs of those countries that were pioneers in the modeling business, our craftsmen are also not sitting idle. The supply of clothing with Russian elements is growing every year. Let’s try to briefly highlight this issue for you, especially since during the cold season this trend is especially relevant, and you will find out why by reading further.

A little bit of history

Traditionally, casual and designer clothing predominantly included national motifs from those countries that gave the world the most famous fashion houses and beauty magazines - France, Italy, and the USA.

And this is not surprising, because admiration gives rise to imitation, this is the law of both fashion and human nature.

And the first fashion residents in the West were Russian designers Vyacheslav Zaitsev and Valentin Yudashkin, not counting those who left in search of better life country, great later, tailors.

But modern fashionable Russia lives not only with Valentin Yudashkin, but also with a number of designer, independent fashion houses. Talents appear every year, and some of their ideas are even intercepted in the West.

Of course, not all classical elements of the Russian style can be implemented in mass production. Let’s say that some retro solutions for designer clothes in the original Russian style suggest such things as “povoinik” or “koruna”.

Not only that, only specialist historians know what it really is and who wore it with what before. But also the theoretical mass production of these outfits would not have been possible without the involvement of manual labor. Such a hand-made product would greatly increase the cost of tailoring and would transfer such solutions to the category of “haute couture”.

By the way, a warrior was a special hat for every day for a woman, made of colorful rich fabric with lush folds at the back of the head. And the crown - on the contrary, for a girl for a holiday, with foil inserts, beaded sewing, like the crown of the Snow Maiden. Now you know what the difference is, but you are unlikely to come across this item in a clothing store.

Historical costume or fashion item?

Strictly speaking, modern trendy clothing in the Russian folk style is mainly borrowing elements of the Russian national costume. Not a complete set, as if from an exhibition in a historical museum, but only the most authentic ideas that, for some unknown reason, inspired this or that designer.

Surely you are wondering how to recognize that this is not an antique outfit, but a fashion trend?

For designers, this trend is subject to certain rules. This includes a special palette that you can use, prints (fabric patterns), and decorative techniques that are loved by tailors and couturiers.

For example, the following motives are very often present:

  • print with the image of “branchy” lines;
  • foliage and grass ornaments;
  • fine satin stitch embroidery with gold and silver threads;
  • catchy colors, especially red and blue;
  • sable or real sable fur;
  • heavy fabrics with a brocade effect;
  • “autumn” palette – rich tones.

The fantasy of fashion designers does not end there, but already knowing at least this list, you can feel more or less aware of the trend.

A few words about decor

A very important component of such clothing is jewelry. It is embroidery, sewing with gold threads and pearls, in simplified versions with beads, that is probably the most recognizable sign that this is fashion for Russian antiquity. Moreover, the trend will be that thing that meets two criteria for such decor - an abundance of finishing and technology, like that of traditional craftswomen. Socialites try to combine such outfits with diamonds, but we do not recommend taking such risks - the contrast will be too great.

“Haute couture” with Russian folk motifs

Thanks to these unique elements, Russian-style clothing is of interest not only to Russian designers.

The famous Italians Dolce&Gabbana were inspired by it in their fall-winter 2012/13 collection, and this collection won recognition and honor from the Milan and Paris catwalks, which were not accustomed to Eastern European exoticism.

Clothes in the Russian style were present in the collections of Valentino, who used the motifs of blue and white Gzhel (antique Russian porcelain with a characteristic pattern), Jean-Paul Gaultier, who admired Soviet constructivism and created in this vein, Kenzo and many others.

A little earlier, almost the entire decade of the 1980s in Western Europe passed under the sign of Russian aesthetic influence in fashion, but here we hardly noticed this.

In the 90s, the trend changed to the opposite, and Russian designers borrowed Western European motifs for the outfits of our fashionistas with might and main.

But foreigners are foreigners, and the Russian style of clothing is most popular among Russian designers. Women's clothing and shoes with national elements are present in the collections of Alena Akhmadullina, Anna and Alexey Borodulin, Vyacheslav Zaitsev.

The following traditional elements are of greatest interest to these and other domestic designers:

  • townsman shawls and scarves;
  • thread painting;
  • Khokhloma patterns;
  • nesting dolls.

Returning from the clouds of high fashion to the ground in everyday life, let's think about what folk motifs will help you stand out in a crowd with monotonous Chinese and Turkish outfits.

What to wear to be on trend?

In the summer, a skirt with a floral pattern or a sundress with embroidery will definitely suit you. In Russia they really like a long dress to the floor, always with thin waist, but you can also choose an option with a high waistline.

A Russian woman at all times, more than anyone else, would like to look like an elegant rich woman, so don’t skimp on fabric, so that when combined with a simple folk cut, you don’t look too simple, with a minus sign.

To give your image a frankly ethical look, you can wear a blouse, the female version of which has been called “camp” since ancient times. Dilute these looks with something modern, for example, straight-cut jeans or, if your figure allows, tight skinny jeans. Or choose plain beige, gray, khaki, black trousers, in a word - something basic that will serve as a background to the main thing and will not interrupt its sound in the ensemble.

Winter clothing in an expressive Russian style is, of course, sheepskin coats and coats with fur trim, scarves, boyarka hats. Few self-respecting ladies from the upper classes in pre-revolutionary Russia allowed themselves to go out in public without fur clothing in winter, but even now the presence of fur in their wardrobe will please any fashionista. Despite the movement to protect animals, Russian luxury will never be complete without natural sable.

If you are far from the idea of ​​wearing natural fur coat, try to achieve the same effect with faux fur, but be careful as artificial fur It can be different and looks cheap and tasteless if the quality of the product is low. If you still don’t wear fur because of savings, add at least a small fur accessory to your look - trim on gloves, handbag, hat, collar

One last tip: you don't have to design your entire wardrobe like this to be fashionable. By ordering from an atelier or sewing just one thing with a traditional Russian touch yourself, you will attract people’s attention and show yourself as a cultured girl interested in the history of the country. Now these are not just words, but a fashion trend!

Nevertheless, leading couturiers use elements of national clothing and, even more so, decorative techniques characteristic of Russian-style clothing in their collections. And this invariably becomes a sensation in world fashion.

Such masters as Jean-Paul Gaultier and Vyacheslav Zaitsev tried to work in a truly Russian style. The too original and often ethnic style did not succumb to the influence of the fashion masters. But the most striking details were used in the best collections.

Russian style in modern clothing in these photos of collections of world fashion houses speaks for itself:

Clothes in Russian folk style from Nadezhda Lamanova

Such clothes have their own value. Outfits and silhouettes characteristic of truly Russian style became the idea for creating original outfits.

Clothing in the Russian folk style was first introduced into fashion by Nadezhda Lamanova. She sewed dresses for the last Russian empress and her daughters - this is a true symbol of modern Russian style. No lubok or kokoshniks, only a modern interpretation of silhouettes and luxurious handmade finishing. Nadezhda Lamanova managed to preserve not only her Moscow Fashion House until the mid-50s of the last century, but also her style.

People dressed for her and considered it an honor for the stars of that era - actresses and simply the most beautiful women in Moscow who could afford such luxury. Nadezhda Lamanova literally revived unique beadwork, strict and feminine silhouettes of dresses in the national style, skillfully multiplying them with European trends. A famous place for any fashionista, “Kuznetsky Most” and modern clothes in the Russian style are her merit.

They tried to revive the same trend, but with less success, in Europe, thanks to the outspoken Russians - fur, brocade, etc. - modern designers still use these techniques today. One of the main silhouette solutions still remains the sundress, short fur coat and poneva - wide and long with a fold. Analogues of such a skirt are found only in historical European costumes.

If you think that the manner of tying a scarf - preferably like a badana or across the neck, as Hollywood stars do - covering their hair - is a modern trend, then you are mistaken. These are typical techniques typical of Russian women.

Women's clothing in the Russian style quite often becomes a source of inspiration for the world's best and top designers. But they use too obvious styles and techniques - like exotic ones: fur hats and brocade coats with a “lining” of precious fur.

Look how the Russian style of clothing looks on the catwalks in these photos:

Outer winter clothing in Russian style from Yves Saint Laurent

The Russian folk style in modern fashion was first appreciated by the master of luxury style, Yves Saint Laurent. He most likely liked the idea, which turned out to be relevant in the 70s of the last century. It was he who was the first to bring outerwear in the Russian style to the Parisian catwalks, namely.

Their prototype was the traditional sheepskin sheepskin coats worn in Russia. Of course, Yves Saint Laurent gave them a Parisian gloss, making them thinner, more graceful and elegant.

But it was he who brought into fashion this universal clothing, not as expensive as, and not as simple as. Thanks to him, they are still in fashion and are not going to leave trends.

But not a single modern clothing in the Russian folk style can compare in popularity with headdresses in the national style. The word “earflaps”, difficult to translate into any European language, has long become international. They are worn not only by tourists who are lucky enough to visit Russia, but also by everyone who likes informal ones and lives in a cold climate. It is characteristic that earflaps were originally an exclusively men’s headdress, but now the most notorious fashionistas flaunt them.

Winter clothing in the Russian style presented another impeccable trend - sable, silver fox or arctic fox. Oddly enough, this is also a men's style, which fashionistas willingly use.

There is one more, literally exclusive element in outerwear - Pavlov Posad scarves. The Moscow region manufactory, which dates back at least two hundred years, has created a unique style that cannot be repeated - complex floral patterns, printed designs on woolen or cotton fabric of voluminous scarves - this is a Russian brand. It is highly valued by true fashionistas all over the world.

Fashionable clothes in Russian style for children and adults

This direction does not fit into the concepts of “ethnics” or “folklore”. Of course, you shouldn’t put together a total image in this style - just one, but bright detail is enough - a Pavlovo Posad scarf, worn like a sheepskin coat in the style that your great-grandmothers preferred, or embroidered felt boots (weather permitting). Fashionable clothes in the Russian style are a stylish mix with everyday things; by the way, they even go well with...

Russian style of clothing in 2017 is gaining new momentum. Young Russian designers have taken up the cause and are actively promoting the ideas of almost ideally feminine silhouettes and images. Against the backdrop of the general dominance of everyday and overly popular styles, frankly bright and stylish outfits look especially advantageous.

It has always been considered a typical detail of such an outfit. Expensive, elegant and bright - this is the tradition. Red boots of any style are especially valuable in such an outfit - without them, a harmoniously constructed image will remain unfinished.

It is noteworthy that the color black was very rarely used in national costumes; in Rus' (unlike, for example, Italy) it is the color of mourning. Burgundy, blue, beige, bright red, always paired with stark white - the true range of such outfits.

Traditionally, elements and symbolic signs of various provinces are used in decoration. Today they have already lost their original meaning as amulets and identification marks. But they still look very nice. The motives for decoration - hand embroidery, first of all, were flowers: from simple field flowers to garden roses.

Not only clothes for adults, but also children's clothing in the Russian style deserve special attention. These are, first of all, stylish sundresses - the clothes are not only beautiful, but also as comfortable as possible. It's enough to change tops and T-shirts to look new every day. For many very young fashionistas, the question “what to wear?” important even at the age of 3-4 years.

Modern models have adopted great styles, but not the style - no folk design elements or decoration - it's just not fashionable. But teaching a girl to wear a headscarf or headscarf beautifully is a must. This is a great headwear for summer - when you need to cover your head, even tying it like a bandana. By the way, this style of wearing was generally accepted in Russia.

Clothes for children in the Russian style are made of sheepskin or sheepskin coats and embroidered or painted - weather permitting. Ideally warm and comfortable – including dressing yourself. In addition, such sets always look advantageous and impressive.

Loading...Loading...